Dossier 2015: Amazon – Fluch und Segen für Markenhersteller (“Dossier 2015: Amazon – A Blessing and a Curse for Brand Names”) | Language: German
The FOSTEC Commerce Consultants dossier “Amazon – A Blessing and a Curse for Brand Names” is based on our long-standing work with a diverse range of a manufacturers and retailers and our direct experience with Amazon via our venture capital projects.
In addition to giving a comprehensive overview of the multifaceted Amazon ecosystem, this 87-page German-language dossier also takes a look at crucial developments that are set to occur within the retail sector. A PDF version of the dossier can be downloaded free of charge.
Content of the Dossier: Amazon – Fluch und Segen für Markenhersteller (“Amazon – A Blessing and a Curse for Brand Names”):
- Facts & figures from Amazon
- The Amazon business model – a complex ecosystem
- Amazon’s technical infrastructure
- The relevance of Amazon for the manufacturing world
- Amazon ranking – a crucial factor for the visibility of manufacturer brands
- Predictions and theories regarding Amazon’s future
Download our Amazon dossier for free!
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We hope you learn a lot while reading. For questions or further information, please feel free to get in touch!
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